Players in the ecommerce space often look forward to peak trading season each year, which is the holiday season that comes in Q4. This year is no different in terms of their anticipation, but circumstances are more challenging due to various factors, such as heightened customer expectations, tariffs, the end of the de minimis exception, and pressures on fulfillment have increased the stakes for retailers. A survey conducted by Passport and Drive Research on top executives in the UK, U.S. and Canada highlights these concerns and the measures being taken to reap from the season despite the headwinds.
Other strategies revealed in the survey include mitigating the cost of tariffs, optimizing operations and ramping up the standard of customer experiences. How well these different strategies are executed could make or break Q4 for many ecommerce players and the seasonal reports from major entities like Amazon.com Inc. (NASDAQ: AMZN) will show us how successful those behind-the-scenes…
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