Vera Bradley Inc. (NASDAQ:VRA) traded today at a new 52-week high of $12.10. Approximately 1.2 million shares have changed hands today, as compared to an average 30-day volume of 326,000 shares.
Vera Bradley Inc designs women’s handbags, travel items, and accessories. Each category comprises a substantial component of total sales, with the bags category comprising the most. Most of the company’s sales are made directly to customers through Vera Bradley’s retail stores and e-commerce sites. The company also has a substantial wholesale business selling to specialty retail and department stores. Almost all company sales are in the United States. Vera Bradley uses third-party manufacturers in Asia to produce its product, and the company distributes the product through its distribution center in Indiana.
In the past 52 weeks, shares of Vera Bradley Inc. have traded between a low of $3.12 and a high of $12.10 and is now at $11.78, which is 278% above that low price.
Vera Bradley Inc. (NASDAQ:VRA) has potential upside of 12.5% based on a current price of $11.78 and analysts’ consensus price target of $13.25.
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