- Legislative changes and deeper understanding of the health benefits of CBD have made the hemp-derived oil highly popular in the health and wellness fields
- Wildflower Brands is constantly working on the development of its retail network to position itself for rapid growth in these lucrative niches
- Via partnerships, Wildflower has already doubled its retail reach, and the company reports regular inbound contact from new retailers and potential distributors
Much of the CBD product growth in the coming years will be attributed to the health and wellness niches, where CBD oil is quickly becoming mainstream due to its ability to reduce aches, control inflammation and promote a general sense of wellbeing, as a Forbes report indicates (http://cnw.fm/O0sln).
A large part of this popularity can be credited to the passing of the federal Farm Bill in late 2018. The bill legalized the production of industrial hemp, which contributed to CBD oils becoming mainstream and being included in a wide array of products – from ointments to edibles and…
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