For years, customers have griped about how unpleasant buying a car from a dealership can be. Often the second biggest purchase most people make in their lives, a car represents a major financial commitment. However, according to a wide variety of testimonies, going to a car dealership can completely deflate the whole experience. Unfortunately, most states require automakers to sell their vehicles through franchised car dealerships, a model that the nascent electric vehicle (“EV”) industry is looking to ditch forever.
Tesla was the first EV startup to completely bypass car dealerships and sell directly to the consumers. The company’s online sales model was praised by consumers who were grateful for the expedited buying process and that they didn’t have to deal with a salesperson. With fellow EV makers such as Rivian and Lucid now looking to copy the direct-to-customer sales model, several dealerships…
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