- Cricket is a billion dollar game played in over 50 countries
- Sports betting market continues to grow
- Cricket predictive analytics app increases enjoyment and engagement
Ever since Michael Lewis’ bestseller, “Moneyball: The Art of Winning an Unfair Game”, demonstrated how Billy Beane picked his winning baseball teams, statistics have become as much a part of the game as the lingo of bases and pitches. That analytical approach to selecting players can now be found in basketball, cricket, football, soccer and almost every other sport, a modus operandi made easier by the transition of data to digital forms. Now, sports analysis is undergoing further development as large data sets of sporting statistics are scoured for trends and insights. Consorteum Holdings (OTC: CSRH) is a pioneer in this field. The software development and mobile solutions company has announced plans to release its first sports-oriented global predictive analytics mobile product for all Android and iOS devices (http://nnw.fm/wKC4M).
People will play games, which is why the North American sports market is expected to reach $73.5 billion by 2019, according to Forbes (http://nnw.fm/a4Qr7), and many sports lovers can’t help betting on the outcome of this or that game. Having some skin in the game, undoubtedly, adds to one’s involvement, enjoyment and, sometimes, detriment. For starters, Consorteum intends to focus on cricket, which bears some resemblance to baseball, the game that initiated the use of data analysis in sports.
If its cricket, then what better place to start than the Commonwealth, an association of nations, most of which are former British colonies. Spanning six continents, the Commonwealth comprises 53 nation-states and 2.5 billion people, many of whom are cricket fans. In India, they’re especially fond of the sport. In 2016, the Indian Premier League (IPL) was valued at over $4 billion. With introduction into this potential market, Consorteum’s app is likely to resonate well with cricket fans and score many runs.
The app is Consorteum’s first global predictive analytics mobile offering. It was developed under a joint business agreement between DevLex Ltd and Consorteum Holdings subsidiary 359 Mobile. This global offering will be the first product released under an exclusive distribution contract between 359 Mobile and DevLex Ltd, which creates an exclusive alliance for the distribution of the DevLex Predictive Analytics Platform (“DV-PA”) with 359’s Universal Mobile Interface™ (“UMI”). The Cricket DV-PA will be offered in the app stores for all Android and iOS devices. Built by a dedicated team, the Cricket DV-PA encompasses a massive historical data set that is continuously updated on all relevant statistics on cricket teams and players. Consorteum expects to have the Cricket DV-PA available by the end of June 2018.
359 Mobile Inc. is one of Consorteum’s wholly owned subsidiaries, responsible for developing end-to-end fintech solutions for various vertical markets. Its key product is the flagship Universal Mobile Interface™ (UMI), which is a state-of-the-art platform for integrating any stream of data onto a mobile platform. The technology has the capacity to provide solutions in fintech, data analytics, secure payment processing, compliance lead transaction management and various digital social event sectors.
The UMI platform also allows cross operating system development to support all mobile devices while addressing the complex and highly regulated needs of the mobile fintech industry. 359 Mobile Inc. is using this advanced data analytics and automated management system to inch toward a more personalized mobile experience for millions of users. Its collaboration with DevLex is the first step in that direction.
For more information, visit the company’s website at www.Consorteum.com
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