Geyser Brands (TSX.V: GYSR) this morning announced its engagement of the founder and CEO of Brandeavour Anthony Webb, brand expert and strategist, as its consultant of record for strategic branding and creative counsel. According to the update, services to be provided will include overall brand direction for Geyser Brands and its subsidiaries, as well as commercializing new brands. In addition, Brandeavour will work alongside Geyser Brands’ strategic partner GetFresh Ventures, providing data-driven digital growth services for developing new channels to market. “The Geyser Brands team is thrilled to have Anthony on board and working to support our business and brand growth,” Geyser Brands CEO Andreas Thatcher stated in the news release. “Anthony is an old friend and confidant, and his global experience with consumers across all industries – from luxury products and retail to sports and entertainment – gives him a perspective into consumer needs and preferences that are rivaled by few in the industry. Combined with the data-driven digital strategy frameworks supported by GetFresh Ventures, we are perfectly positioned to develop a compelling, highly differentiated, and consumer-focused approach to brand growth and development.”
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About Geyser Brands
Geyser Brands Inc builds health-based hemp CBD consumer products in the Nutraceutical, Cosmetics, Food & Beverage and Pet sectors world-wide. R&D investment in NanoFusion, a proprietary all-natural nanotechnology, delivers topical, cream, beverages and baked goods, oil, and tincture formulations with superior bio-availability and water-solubility. Geyser Brands is a Health Canada approved Licensed Producer (“LP”) in Port Coquitlam, B.C. that holds a cultivation license and is anticipating its processing and sales licenses. The company is exclusively focusing on leveraging these assets to provide the regulatory infrastructure for its global brands and distribution strategy, acquiring hemp- and plant-based brands and infusing them with new CBD product lines in jurisdictions where the therapeutic ingredient is legal. The company’s proprietary NanoFusion technology surrounds oils and solves for the insolubility of CBD. Geyer will utilize its 7,000 sq. ft. licensed facility in British Columbia for the manufacturing and distribution of its hemp and CBD-based products internationally. For more information, visit the company’s website at www.GeyserBrands.com.
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