Nightfood Holdings (OTCQB: NGTF), the innovative company addressing America’s $50 billion annual night snacking spend, today announced that the company has engaged Independent Natural Food Brokers (“INFB”) to represent the Nightfood line to retail accounts throughout the western half of the United States. Led by distinguished industry veteran Brenda Steele, INFB’s base of business includes key accounts such as Whole Foods, Sprouts, Natural Grocers, HEB, Lucky’s Rouse’s, many divisions of Albertsons/Safeway and hundreds of smaller chains and independent retailers. “We engaged Brenda and her team just a couple of weeks ago. They’ve already presented Nightfood to two significant chains, and we’ve been told that both reported they will be adding Nightfood in their early 2020 resets,” Nightfood CEO Sean Folkson stated in the news release. “The team has many more meetings scheduled, and we’re expecting them to help us land additional key accounts, as well as growing Nightfood through independent channels.”
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About Nightfood Holdings
Nightfood Holdings, Inc. owns Nightfood, Inc. and MJ Munchies, Inc. Nightfood ice cream won the 2019 Product of the Year award in the ice cream category in a Kantar survey of over 40,000 consumers. Nightfood also won Best New Ice Cream and Best Dairy Dessert at the 2019 World Dairy Innovation Awards. With the overwhelming majority of at-home ice cream consumption occurring in the hours before bed, Nightfood believes its sleep-friendly nighttime ice cream, formulated by sleep and nutrition experts, is the next evolution in the significant better-for-you ice cream category. Market research giant Mintel identified nighttime specific food and beverages as one of their most “compelling and category changing” trends for the coming years. Since manufacturing their first pint in early 2019, Nightfood has established distribution in four of the top fifty supermarket chains in the United States. This includes over 100 locations of the Meijer supermarket chain throughout the Midwest, with concentration around the metropolitan areas of Chicago, Detroit, Indianapolis, Columbus, and Milwaukee, Lowe’s Foods, with 78 stores in the Carolinas, and Harris Teeter, with over 250 locations in North Carolina, South Carolina, Virginia, Georgia, Maryland, Delaware, Florida, and the District of Columbia. MJ Munchies, Inc. was formed in 2018 as a new, wholly owned subsidiary of Nightfood Holdings, Inc. to capitalize on legally compliant opportunities in the CBD and marijuana edibles and related spaces. The company is seeking licensing opportunities to market such products under the brand name “Half-Baked”, for which they’ve successfully secured trademark rights. For more information, visit the company’s website at www.Nightfood.com.
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