Reebok to Customize Sneakers Using Digital Images Sent by Customers

May 16, 2024 10:05:00

Reebok announced that it has entered into a collaboration with Futureverse, a leader in metaverse technologies and revolutionary artificial intelligence. The sports brand announced the release of a new feature called Reebok Impact, which allows consumers to replicate their favorite pictures onto a digital sneaker.

The feature is a tool powered by artificial intelligence that works by sending a picture via direct message on Instagram. In turn, consumers will receive a…

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