If money makes the world go round, then London is a good place to launch the world’s first blockchain supercar rally. In 2018, British tech firms raised a total of £2.49 billion ($3.24 billion), with over £200 million ($260 million) going to cryptocurrency and blockchain startups (http://ccw.fm/8v1Jz). Already one of the world’s leading capital-raising locales, London, with its venerable banking institutions and blockchain ventures, has become a confluence of something old and something new. Now, with HODL RALLY, Virtue Nightingale, a British innovator, plans to extend that crypto capital connection across continental Europe.
Starting at Pall Mall in central London, the rally begins a crypto crusade to introduce a larger demographic to the benefits of blockchain. For eight days, the motorcade will cruise 1,800 miles through five countries – England, France, Monaco, Spain and Switzerland – broadcasting the benefits of blockchain to the masses. Its crypto cavalcade of 100 supercars will also offer marketers a unique platform to gain brand exposure and attract investor interest. A lighthearted fare of social events promises new meet and greet opportunities. As much about networking as blockchain, HODL RALLY aims to create strategic partnerships and opportunities across borders and continents.
From the starting grid in London, the rally will cross into France at Calais by ferry, then cruise the 293 kilometers (182 miles) to Paris for a ‘club takeover’. After hitting the road again on the 540-kilometer (336-mile) trip to Geneva for cocktails, the party will head south for 520 kilometers (323 miles) toward Monaco for dancing on Monaco’s Nikki Beach, which will be followed by the James Bond black tie cocktail party and poker tournament at the Monte Carlo Casino. It’s Barcelona next for the sunset dinner at Montpellier Beach after a trip of 684 kilometers (425 miles), followed by 351 kilometers (218 miles) of rustic road on the way to Valencia for bullfighting. The final leg through Denia will cover 178 kilometers (110 miles) of road and sea, ending on the Mediterranean island of Ibiza with an Adam Saaks fashion show and VIP yacht party.
Join HODL RALLY as it winds its winning way across Europe, capturing hearts and minds and connecting crypto to capital in an innovative and exciting way.
For more information, visit the event’s website at www.HODLRALLY.com
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