If money makes the world go round, then London is a good place to launch the world’s first blockchain supercar rally. In 2018, British tech firms raised a total of £2.49 billion ($3.24 billion), with over £200 million ($260 million) going to cryptocurrency and blockchain startups (http://ccw.fm/8v1Jz). Already one of the world’s leading capital-raising locales, London, with its venerable banking institutions and blockchain ventures, has become a confluence of something old and something new. Now, with HODL RALLY, Virtue Nightingale, a British innovator, plans to extend that crypto capital connection across continental Europe.
Starting at Pall Mall in central London, the rally begins a crypto crusade to introduce a larger demographic to the benefits of blockchain. For eight days, the motorcade will cruise 1,800 miles through five countries – England, France, Monaco, Spain and Switzerland – broadcasting the benefits of blockchain to the masses. Its crypto cavalcade of 100 supercars will also offer marketers a unique platform to gain…
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