ABcann Global (TSX.V: ABCN) (OTCQB: ABCCF) this morning announced that it has retained VIRTUE as its agency-of-record. VIRTUE, a creative agency powered by VICE Media, will develop a full rebrand and create sub-brands targeting the medical and adult-use cannabis markets. The agency will also assist the company with an integrated launch strategy for its new brands. “VIRTUE is an award-winning marketing agency with an unwavering commitment to bold ideas. They are the ideal partners to help us to transform the company’s brand and convey the purpose behind our current medical and upcoming adult-use cannabis businesses,” ABcann chief marketing officer Sung Kang stated in the news release.
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About ABcann Global Corp.
ABcann holds production and sales licenses from Health Canada. Its flagship facility in Napanee, Ontario contains proprietary plant-growing technology, centered on its specially designed, environmentally-controlled growing chambers. This approach results in the production of pharmaceutical-grade cannabis products. The company is expanding its cultivation capacity and pursuing partnership and product development opportunities domestically, as well as in select international markets, such as Germany, Australia and Israel. For more information, visit www.ABcannGlobal.com.
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