- PACR synergizes first-in-class cannabis cultivation with branding power through Lords of Grasstown acquisition
- Grasstown brand inspired by Pacific Northwest motorcycle culture, features high-quality street apparel, cannabis-based lifestyle products
- Partnership with plant breeding firm Phenome One gives PACR access to world’s most exclusive cannabis plants from Canada’s most comprehensive genetics library of over 350 cultivars
Pac Roots Cannabis (CSE: PACR) (OTCQB: PACRF) (FSE: 4XM), a Canada-based cannabis company, leverages a genetics-focused approach to cultivation that produces the highest-quality strains available on the global market. With its recent acquisition of the iconic Lords of Grasstown (Grasstown) brand (
https://cnw.fm/gnIuN), the company leverages the power of branding to gain a powerful competitive advantage in the growing cannabis industry.
Grasstown is an offshoot cannabis culture brand launched by Tyler Hazelwood, creator of Lords of Gastown (Lords) – an apparel and accessories brand inspired by the motorcycle culture of the Pacific Northwest. Founded in 2011, Lords was born in Vancouver’s gritty East side, quickly growing a loyal following of motorcycle enthusiasts before catching the attention of…
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