Survey Shows US, EU Residents Open to EVs, But Price Is an Issue

May 3, 2021 10:49:09

With the effects of human-influenced global warming becoming more apparent, governments around the world are eager to cut their carbon emissions, especially from the transportation sector. In 2016, transport accounted for 24% of global carbon emissions, and as populations increase and more vehicles traverse the roads, carbon emissions from transport are expected to rise. Zero-emission electric vehicles (“EVs”) have been touted as the best way to clean up our roads, but unfortunately, they are still far too expensive for the average driver.

According to a new survey, buyers in the United States and Europe are more than willing to buy a battery electric vehicle (“BEV”), but the hefty price tag associated with going green prevents most of them from making the switch. If the cost of electric vehicles does not reduce soon, most countries will need to subsidize EVs to hit their greenhouse emission reduction targets. The survey by OC&C Strategy Consultants found that the number of consumers in the U.S. and Europe who are interested in buying an electric vehicle has grown…

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