Over the next decade or so, most developed countries plan to phase out internal combustion-engine vehicles in exchange for electric vehicles (“EVs”). Not only do they run on clean energy, but EV’s have zero emissions, making them perfect for drivers who are keen on reducing their carbon footprint. Rideshare giant Uber Technologies Inc. (NYSE: UBER) recently announced an ambitious plan to have “100 percent” of rides take place in electric vehicles by 2030 in the U.S., Canada, and Europe, and it is using an interesting strategy to achieve it.
Instead of directly paying drivers to trade their fossil-fuel vehicles for EVs, Uber will impose an extra fee on trips completed in an electric vehicle to incentivize drivers to go green. Under the “Uber Green” plan, the rideshare giant will charge a dollar extra to riders…
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