- The rapidly growing industry expected to be worth $100 billion by 2024.
- Players seek user-friendly experience that is easy, convenient.
- Creative approaches utilized to gain new players, retain gamers, and increase daily engagement and wagering volumes
The industry of iGaming, or the playing of or betting on the outcome of a game or event on the internet, is rapidly growing, and Mobius Interactive is strategically positioned to benefit from that growth. Mobius is an online gaming operator that caters to diverse demographic groups through creative brand offerings, onboarding, retention and engagement strategies.
According to an article published by Techie Gamers, iGaming is one of the fastest-growing industries on the planet, estimated to be worth approximately $100 billion by 2024 (https://ibn.fm/8k929). iGaming encompasses sports betting, online casino betting, poker betting, online video gaming, virtual horseracing and more. Sports betting and casino games make up the majority of the industry.
The reason for this growth, according to Techie Gamers, is the combination of fast-paced technological advancements and an increase in mergers and acquisitions. Trends for this industry show continued growth due to creative software providers and gaming operators. While players seek out a user-friendly experience that is easy and convenient, providers are looking for a way to attract new players while increasing gameplay and retention.
As competition in the market increases, savvy companies such as Mobius that are committed to staying ahead of the game are creating customizations with themes, stories and more. Mobius currently has three diverse brand offerings that launched in September 2020. Each caters to a specific audience.
- Aragon Casino’s target market is 21- to 45-year-olds and uses medieval fantasy themes
- Club Double’s target market is 30- to 65-year-olds, and uses old Hollywood and vintage Miami and Las Vegas themes
- MobiusBet’s target market is the younger 18- to 38-year-old eSports community
The company is setting itself apart in the iGaming industry. Mobius’ creativity extends beyond its distinctive themes. The company has partnered with and is utilizing more than 600 VIP affiliates to bring in high-value players. In addition, Mobius is introducing a unique loyalty and gamification program to increase customer engagement once customers are brought onto the platform. Real-time CRM systems allow the company to personalize customer experience in an interactive and highly intelligent manner. These combined methods work to increase sign up, daily engagement and wagering volumes.
The future of the iGaming industry looks promising with eSports and casino games leading the way. This is great news for Mobius — and not unexpected. After all, the company’s leadership team has brought with it massive amounts of hands-on experience and combined is responsible for the launch of 30 successful products in just the last three years.
As people turn to the safety and comfort of online betting from their own couches, Mobius is strategically building a strong foundation of well-timed launches and collaborations to become a leader in the iGaming industry.
For more information, visit the company’s website at www.MobiusInteractive.Ltd.
NOTE TO INVESTORS: The latest news and updates relating to Mobius are available in the company’s newsroom at http://ibn.fm/Mobius
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