On Heels of SC Tequila Deal, Splash Beverage Group Inc. (SBEV) Expands Footprint in NC, America’s 7th Biggest U.S. Wine Market

• On April 12, Splash Beverage Group expanded distribution of its SALT tequila in Myrtle Beach, SC region
• On April 14, company forged new partnership with Johnson Brothers for distribution of its Copa di Vino, Pulpoloco Sangria in North Carolina
• North Carolinians consumer more than 30 million gallons of wine in 2018
• Between two deals, more than 75 sales reps, other distributor staffers will be pushing sales of Splash products

Much like just about everything else imaginable, the COVID-19 pandemic turned the wine industry upside down in 2020. On-premise wine sales plunged by 45% from 2019, while off-premise and direct-to-consumer (“DTC”) sales both increased 10% year-over-year. Restaurants and bars re-opening will help a rebound, but wine sales at restaurants were already in a downtrend, one that may have been accelerated by coronavirus (https://ibn.fm/bStbU). Against that backdrop, Splash Beverage Group (OTCQB: SBEV) is expanding at an opportune time to reach consumers, partnering this month with distributor Johnson Brothers to widen the company’s existing footprint for its Copa di Vino and Pulpoloco Sangria in North Carolina. Copa di Vino, the leading premium “wine by the glass” that received (and rejected) multiple offers on popular upstart investment show Shark Tank, comes in single-serve 6.3 ounce recyclable containers in seven different wine varietals. For the last few years, single-serve wines have been growing in… Read More>> NOTE TO INVESTORS: The latest news and updates relating to SBEV are available in the company’s newsroom at https://ibn.fm/SBEV

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