- Carter Chalmers, MKTDF director of sales and business development, says new merchant signups are growing monthly; July’s total was 20 percent above June, with August tracking higher
- MKTDF’s gamification strategy converts, through online surveys and games, unknown social media followers into identified email subscribers and paying customers
- MKTDF’s goals include the introduction of an enhanced paid version of its app in October; company has received 125,000 emails from merchants praising higher conversion rates
DeepMarkit Inc. (TSX.V: MKT) (OTCQB: MKTDF) sees its gamification marketing strategy growing with the scheduled October release of its enhanced, paid toolkit that will give merchant/clients the ability to run gamified campaigns outside their sites and across social media in paid ads. It also sees momentum in its merchant signups: July was 20 percent higher than June, with August tracking even higher (http://nnw.fm/gmC2R).
Gamification uses the marriage of game-like features to a non-game platform to collect consumer data from online games. The result is the application of real-time information and analytics created for retailer clients to better understand their customer base (http://nnw.fm/riKb2).
MKTDF is a Calgary, Alberta-based technology company focused on the monetization of gamification. It seeks, through the prizes and discounts offered by gaming apps, to convert site visitors into loyal customers who confirm their identities as they participate. MKTDF’s revenue comes from paid gamification campaigns, MKTDF’s June 2018 Investor Presentation says (http://nnw.fm/2d5Jt).
The company’s strategy is to convert players into leads and leads into customers. Darold Parken, president and CEO of MKTDF, said in a corporate YouTube video (http://nnw.fm/7TNXt), “Businesses need a way to stand out from the crowd. DeepMarkit’s gamification platform gives customers that way to stand out. And it’s a way that they can afford. That’s the strength of our platform.”
“By providing a complete marketing solution, merchants can use different DeepMarkit tools to drive more traffic to their website, and once that traffic is on their site convert them into paying customers,” Chalmers of MKTDF added. “The new DeepMarkit product release will represent a very powerful, comprehensive and cost-effective online marketing toolkit.”
MKTDF’s gamification app and proprietary technology is patent-pending. Online customers can use it on the Shopify, Inc. (NYSE: SHOP) platform (http://nnw.fm/Gq85k). Gamify is also currently available for free download on other major e-commerce platforms.
For more information, visit the company’s website at www.DeepMarkit.com
More from NetworkNewsWire
NetworkNewsWire (NNW) is a financial news and content distribution company that provides (1) access to a network of wire services via NetworkWire to reach all target markets, industries and demographics in the most effective manner possible, (2) article and editorial syndication to 5,000+ news outlets (3), enhanced press release services to ensure maximum impact, (4) social media distribution via the Investor Brand Network (IBN) to nearly 2 million followers, (5) a full array of corporate communications solutions, and (6) a total news coverage solution with NNW Prime. As a multifaceted organization with an extensive team of contributing journalists and writers, NNW is uniquely positioned to best serve private and public companies that desire to reach a wide audience of investors, consumers, journalists and the general public. By cutting through the overload of information in today’s market, NNW brings its clients unparalleled visibility, recognition and brand awareness. NNW is where news, content and information converge.
To receive instant SMS alerts, text STOCKS to 77948
For more information, please visit https://www.NetworkNewsWire.com