- Darold Parken, MKTDF CEO and president, says that the company’s markets are international and sees significant future expansion in developing regions globally
- MKTDF’s gamification strategy is to convert unknown social media followers into identified email subscribers through online games and surveys, building revenues and branding
- 2018 corporate goals include the debut of enhanced paid version of its Gamify slide out app in October; it also plans an in-store product launch in February 2019
- Company’s opportunity in Asia highlighted by Allstate Enterprise Consulting Ltd. (Hong Kong) investment of $1.5 million into MKTDF
DeepMarkit Inc. (TSX.V: MKT) (OTCQB: MKTDF) sees its gamification marketing strategy growing in international markets, such as the Asia-Pacific region, where the enthusiasm shown by the population toward online gaming is growing along with smartphone ownership. Gamification utilizes the marriage of game-like features with a non-game platform to collect consumer data from online games. The result is the application of real time analytics and information created for retailer clients to better understand their customer audience (http://nnw.fm/riKb2).
In June, the company’s opportunities in Asia attracted Allstate Enterprise Consulting Ltd. (Hong Kong) to invest $1.5 million into…
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