Glory Star New Media Group Holdings (NASDAQ: GSMG) (“Glory Star” or the “Company”), a leading mobile and online digital media and entertainment company in China, today announced its successful completion of content production programs for multiple international luxury brands, including Fendi, Prada, Gucci, and Burberry. According to the update, Glory Star will leverage its award-winning lifestyle content production services and social media platforms to help expand the online presence of these international luxury brands in China. Glory Star will also leverage its CHEERS app, with leading traffic conversion capabilities and an extensive content library, to enable luxury brands to more effectively penetrate China’s emerging luxury market. “We are excited to work with such internationally renowned luxury brands,” Bing Zhang, chairman and CEO of Glory Star, stated in the news release. “These working relationships will allow us to further solidify our leadership as a premium content provider in the high-end segment of the luxury e-commerce market. Meanwhile, our access to world-class brands and expanding library of custom content will further boost user retention, user engagement, and user stickiness on our platform. Looking ahead, we are confident that these working relationships will make meaningful contributions to our business expansion efforts as we advance through the rest of 2020 and beyond.”
To view the full press release, visit http://nnw.fm/G8Jzm
About Glory Star New Media Group Holdings Limited
Glory Star New Media Group Holdings Limited is a leading mobile entertainment operator in China. Glory Star’s ability to integrate premium lifestyle content, including short videos, online variety shows, online dramas, live streaming, its Cheers lifestyle video series, e-Mall, and mobile app, along with innovative e-commerce offerings on its platform enables it to pursue its mission of enriching people’s lives. The company’s large and active user base creates valuable engagement opportunities with consumers and enhances platform stickiness with thousands of domestic and international brands.
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