Leading omni-direct lifestyle company Youngevity International Inc. (NASDAQ: YGYI) this morning announced the expansion of its recently acquired Café Cachita brand of espresso into over 500 retail locations through Southeastern Grocers. Per the update, the new distribution footprint will include all Winn Dixie, Bi-Lo, Fresco Y Mas and Harvey Stores across Florida, Georgia, Alabama, Louisiana, Mississippi, North Carolina and South Carolina. “Café La Rica is really beginning to gain traction. Our foot print in Florida and the Southeast has been growing steadily and this is beginning to have a ripple effect into the West Coast and the Northeast as these geographical regions are beginning to support our brand,” Dave Briskie, president and CFO of YGYI, stated in the news release. “Our strategy of adding Café Cachita to our brand portfolio is designed to command more shelf space in the espresso category at retail. We appreciate the early success.”
To view the full press release, visit http://nnw.fm/9srAA
About Youngevity International, Inc.
Youngevity International, Inc. is a leading omni-direct lifestyle company offering a hybrid of the direct selling business model that also offers e-commerce and the power of social selling. Assembling a virtual Main Street of products and services under one corporate entity, Youngevity offers proven products from the six top-selling retail categories: health/nutrition, home/family, food/beverage (including coffee), spa/beauty, apparel/jewelry, as well as innovative services. The company was formed during the summer 2011 merger of Youngevity Essential Life Sciences with Javalution Coffee Company (now part of the company’s food and beverage division). The resulting company became Youngevity International, Inc. in July 2013. For more information, visit the company’s website at www.YGYI.com
NetworkNewsWire (NNW) is an information service that provides (1) access to our news aggregation and syndication servers, (2) NetworkNewsBreaks that summarize corporate news and information, (3) enhanced press release services, (4) social media distribution and optimization services, and (5) a full array of corporate communication solutions. As a multifaceted financial news and content distribution company with an extensive team of contributing journalists and writers, NNW is uniquely positioned to best serve private and public companies that desire to reach a wide audience of investors, consumers, journalists and the general public. NNW has an ever-growing distribution network of more than 5,000 key syndication outlets across the country. By cutting through the overload of information in today’s market, NNW brings its clients unparalleled visibility, recognition and brand awareness. NNW is where news, content and information converge.
To receive instant SMS alerts, text STOCKS to 77948
For more information please visit https://www.NetworkNewsWire.com